Is Google Measuring Our Reading Speed of Web Documents?

Imagine that a search engine might insert place markers into a web page, perhaps with the use of something like the new Google Tag Manager ? These markers could enable a search engine to calculate how long it might take someone to read that page. A newly granted patent from Google describes why they might insert such markers (without really telling how how it might insert those), to determine the reading speed of a page. The process described by the patent might try to understand how different features associated with a page might cause it to take less time or more time for a visitor to read a page. It would then use that understanding to predict how such features might influence the reading of other pages that don’t have markers inserted into them. These types of features could include language, layout, topic, and the length of text of those documents. These are all thing...

Full article: http://www.seobythesea.com/2012/10/google-measuring-readi...

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@seotweetz » 07 Nov '12, 2pm
RT @kaarmson: Mo. old post but still thought provoking - Is Google Measuring the Reading Speed of Documents? [link] via @bill_slawski #SEO
@kaarmson » 07 Nov '12, 2pm
Mo. old post but still thought provoking - Is Google Measuring the Reading Speed of Documents? [link] via @bill_slawski #SEO
@natzir9 » 06 Nov '12, 2pm
RT @LinkAssistant: [link] << Is #Google Measuring Our Reading Speed of Web Documents? - @bill_slawski
@seo_theory » 05 Nov '12, 1am
SEO By The Sea: Is Google Measuring Our Reading Speed of Web Documents?: Imagine that a search engine m... [link] seo news
@Wulffy » 05 Nov '12, 1am
New @bill_slawski: Is Google Measuring Our Reading Speed of Web Documents? [link] (SEO by the Sea)
@fredzaguilar » 05 Nov '12, 1am
20 Is Google Measuring Our Reading Speed of Web Documents?: Imagine that a search engine might insert place mark... [link]
@Inboundorg » 02 Nov '12, 4pm
Is Google Measuring the Speed we Read Documents?: [link] Discuss: [link] via @Mark_3000
@forefront1 » 02 Nov '12, 4pm
Does Google know how long it takes us to read a webpage? [link] - good stuff from @bill_slawski - interesting potential impact
@seotweetz » 31 Oct '12, 3am
RT @SharonHayes: Is Google Measuring Our Reading Speed of Web Documents? [link] *Pretty funky! -SJ #seo #marketing /via @domaDOTin
@SharonHayes » 31 Oct '12, 3am
Is Google Measuring Our Reading Speed of Web Documents? [link] *Pretty funky! -SJ #seo #marketing /via @domaDOTin
@seotweetz » 30 Oct '12, 5pm
RT @Lindsay39: Used to detect bots...or speed readers? Is #Google Measuring Our Reading Speed of Web Documents? [link] via @bill_slawski #SEO
@Lindsay39 » 30 Oct '12, 5pm
Used to detect bots...or speed readers? Is #Google Measuring Our Reading Speed of Web Documents? [link] via @bill_slawski #SEO
@_GretelG » 30 Oct '12, 3pm
RT @ajkohn: Reading: Is Google Measuring Our Reading Speed of Web Documents? (Good for creating a user satisfaction benchmark) #seo [link]
@ajkohn » 30 Oct '12, 3pm
Reading: Is Google Measuring Our Reading Speed of Web Documents? (Good for creating a user satisfaction benchmark) #seo [link]
@viaseo » 30 Oct '12, 3pm
RT @level343: Is Google Measuring Our Reading Speed of Web Documents? [link] via @bill_slawski | Always gr8 stuff
@seotweetz » 30 Oct '12, 2pm
RT @aschottmuller: #SEO: Is Google Measuring Our Reading Speed of Web Documents? [link] RT @level343 - Interesting post by @bill_slawski
@aschottmuller » 30 Oct '12, 2pm
#SEO: Is Google Measuring Our Reading Speed of Web Documents? [link] RT @level343 - Interesting post by @bill_slawski
@domaDOTin » 28 Oct '12, 10pm
Is Google Measuring Our Reading Speed of Web Documents? [link] *Pretty funky! -SJ #seo #marketing
@jasonmun » 25 Oct '12, 4am
Very interesting read: Is Google Measuring Our Reading Speed of Web Documents? by @bill_slawski [link]
@ITWW » 23 Oct '12, 7am
Google mesure-t-il la rapidité de nos lectures des docs ? #brevets > [link]
@deLucks_DE » 23 Oct '12, 6am
#Google hat ein Patent eingereicht, um die Lesegeschwindigkeit von Texten zu messen #SEO [link] [link]
@SEOAware » 23 Oct '12, 12am
RT @selenavidya: The ability to detect bots would be interesting... "Is Google measuring the reading speed of our documents?" [link]
@selenavidya » 23 Oct '12, 12am
The ability to detect bots would be interesting... "Is Google measuring the reading speed of our documents?" [link]
@wildspecial » 22 Oct '12, 2pm
How fast are you in reading web pages? #google wants to predict your abilities and (maybe?!?) tailor its #ads... [link]
@McKennaHughes » 22 Oct '12, 11am
RT @keywordeye: Is Google Measuring Our Reading Speed of Web Documents? [link]
@stephenwake » 20 Oct '12, 1pm
Is Google Measuring Our Reading Speed of Web Documents? [link] (via Instapaper)
@wilkoffnetwork » 20 Oct '12, 10am
[from dajbelshaw] Is Google Measuring Our Reading Speed of Web Documents?: Oh. A newly granted patent from Googl... [link]
@holgernohr » 20 Oct '12, 10am
RT @MrsBunz: Oh. A newly granted patent from Google describes [how] … to determine the reading speed of a page [link] via @iA
@MrsBunz » 20 Oct '12, 10am
Oh. A newly granted patent from Google describes [how] … to determine the reading speed of a page [link] via @iA
@MelindaKiba » 20 Oct '12, 9am
Is Google Measuring Our Reading Speed of Web Documents? [link] #google #fromtwitter #pagerankseo #patent
@steve_e » 20 Oct '12, 8am
Is Google Measuring Our Reading Speed of Web Documents? [link] A way to help them validate ad clicks?
@markodugonjic » 20 Oct '12, 7am
Google plans to measure reading speed in the future. [link] (via @iA). You can estimate it today: [link]
@marekting » 20 Oct '12, 6am
Google applies for patent on 'time to read page' estimator. This will encourage more focused online comms. [link]
@iA » 20 Oct '12, 2am
"A newly granted patent from Google describes [how] … to determine the reading speed of a page" [link]
@StandandInspire » 19 Oct '12, 11pm
RT @keewood: Is Google Measuring Our Reading Speed of Web Documents? [link] via @bill_slawski. RT @SlingshotSEO
@TheresaBoruta » 19 Oct '12, 10pm
RT @SlingshotSEO: Is Google Measuring Our Reading Speed of Web Documents? [link] via @bill_slawski
@jos3ph » 19 Oct '12, 8pm
@ia [link]
@larryprevost » 19 Oct '12, 3pm
Google creates technology/ grabs patent for measuring your reading speed of web documents: [link] #SEO
@DavidMTL » 19 Oct '12, 2pm
Est-ce que Google mesure la vitesse à laquelle nous lisons une page Web ? : [link]
@websa100 » 19 Oct '12, 8am
RT @Ramonser: Buen Post. Como siempre @Paloma_Pastor con artículos interesantes ¿Mide #Google la velocidad lectura de páginas web? [link]
@Ramonser » 19 Oct '12, 8am
Buen Post. Como siempre @Paloma_Pastor con artículos interesantes ¿Mide #Google la velocidad lectura de páginas web? [link]
@Paloma_Pastor » 19 Oct '12, 8am
¿Mide #Google la velocidad de lectura de páginas web? [link] #recomendable
@AdamVeitch_Tone » 18 Oct '12, 9am
Love this from @bill_slawski - Machine learning at its best - Is Google Measuring Our Reading Speed of Web Documents? [link]
@ajalsup » 17 Oct '12, 4pm
Bill - always like your Google Patent analysis - Is Google Measuring Our Reading Speed of Web Documents? [link] @bill_slawski
@SEO_Suedwest » 17 Oct '12, 3pm
Registriert Google die Lesegeschwindigkeit von Dokumenten? [link]
@seotweetz » 17 Oct '12, 2pm
RT @THERCOM1: Is #Google #Measuring Our #Reading #Speed of Web #Documents? [link] via @bill_slawski #SEO
@whirledview » 17 Oct '12, 2pm
Is Google Measuring Our Reading Speed? [link] via @bill_slawski (good point on Tag Manager)
@WebCreationUK » 17 Oct '12, 11am
Alex: Is Google Measuring Our Reading Speed of Web Documents? [link] via @bill_slawski
@sebclick » 17 Oct '12, 5am
RT @Zorgloob: Google a déposé en 2005 un brevet pour déterminer la vitesse de lecture d'une page, selon le contenu et la présentation [link]
@PageRankSEO » 17 Oct '12, 12am
Is Google Measuring Our Reading Speed of Web Documents? /by @bill_slawski [link] #google #patent