15 Oct '12, 4pm

The Most Popular App Store Keywords From Chomp & Google Play

The Most Popular App Store Keywords From Chomp & Google Play

SEOs focusing on Web search may have had a Panda update and an EMD update at the beginning of October, but SEOs focusing on mobile and app search have had their own share of turmoil in the last few months. In February, there was a major spam crackdown by Apple which resulted in many developers being banned from the app store for things like auto reviews. At the end of June, there was a small ranking change which weighed keywords less heavily and focused on ratings and downloads. Last month, there was iOS 6, which transformed the app store rankings into a horizontal scrolling card display interface, and gave less popular apps even less visibility, according to some developers . And now, Apple has shut down Chomp, which they acquired in February of this year to help them with App Store search. This is unfortunate for those of us interested in optimizing apps, as Chomp was on...

Full article: http://searchengineland.com/the-most-popular-app-store-ke...

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