27 Jun '16, 9am

[Video] Top Tips For Managing A Company Blog:

This is the transcript from our new video so it may not read as well as a normal blog post would. Hi. Today I want to share with you some tips on managing a group or a company blog. If you’ve got a group or company blog, for example like we’ve got at Koozai or the other one that I’m managing at the moment, which is called State of Digital, it’s important that you’ve got these different things in place to make sure that that blog is a success. There are eight things on the board here that I’m going to talk through in turn, and I’m going to start with Blogging Guidelines. If you have a blog that has got more than one writer, and that writer isn’t you, it’s important that you’ve got guidelines in place so that the people that are writing for you fully understand what you’re trying to get out of that blog. What’s the aim of that blog? Who are you trying to attract, and why are...

Full article: https://www.koozai.com/tv/content-marketing-seo/managing-...

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