26 Jun '16, 10pm

Digital Advertising On Baidu: A Recipe For Success - #marketing

Digital Advertising On Baidu: A Recipe For Success - #marketing

In the world of search engine marketing, it is Baidu — not Google — that reigns supreme as the king of search within China . The Chinese search leader is expected to account for around 5% of global digital ad spend this year. In spite of this, most “overseas” (non-Chinese) businesses still don’t advertise on Baidu, including many well-known companies with global influence. However, forward-thinking western luxury brands such as Mercedes-Benz, Hennessey and Sephora — all of which have done exceptionally well in China — can be seen prominently listed in Baidu paid search results with rich, large-format ads. It makes perfect sense that these companies looking to succeed in Asia would advertise on Baidu. But what about other companies? How do they know if Baidu is right for them? Mercedes-Benz is all-in on Baidu We recently encountered an example of a company that’s doing quit...

Full article: http://searchengineland.com/digital-advertising-baidu-rec...

Tweets

From SEO Theory: SEO Analytics: Measuring Searc...

seo-theory.com 27 Jun '16, 2am

Now, some people just want to build up the value in their real estate. Hence, their search engine optimization may only be...

Thinking about #taxi #advertising? Take a look ...

londontaxiadvertising.com 29 Jun '16, 7am

Links About Why Taxis? Locations Formats Services Clients News Contact Formats Full Wrap Taxis Interactive Taxis Megaside ...

Data: Digital Drives 92% Of Customer Phone Calls

searchenginejournal.com 25 Jun '16, 12pm

Customers are calling businesses in greater numbers than ever before thanks to digital marketing channels – especially mob...

Unilever Moves Away from Sexist Advertising

Unilever Moves Away from Sexist Advertising

triplepundit.com 27 Jun '16, 8am

Advertising has come a long way, but it still needs to evolve when it comes to gender. For many women, advertising is stil...

.@USGBC shares nine habits for success in #sustainability in both #greenbuilding and life:

[email protected] shares nine habits for success in #sust...

usgbc.org 26 Jun '16, 12am

There are several core habits that help individuals and teams achieve more sustainable design. I find that these habits ar...

life-in-the-Brexit-lane

lhham.com.sg 05 Jul '16, 4am

Br exit this is an exit an exit fixed or prefixed? is there a fix a patch or a quick fix? this is an exit a solidarity hit...

.@CoastalBaseball Pitching Coach explains how they prepare for game day:

[email protected] Pitching Coach explains how t...

newbalance.com 28 Jun '16, 10pm

They’re not done yet. As the Coastal Carolina Baseball team heads into Game 2 of their final series of the 2016 college ba...

@ArtCollectMag @ArtCollectMag @MuseumModernArt ...

lhham.com.sg 30 Jun '16, 2am

Continued the practice of oil on lama paper and canvas, this artwork is all about Asteroid . They are small Solar System b...

Visual Web is the future of digital

luxurydaily.com 24 Jun '16, 6am

Paul Price is CEO of CreativeDrive By Paul Price At first, the Internet was a source of information offering unprecedented...

Sales success begins and ends with engagement

luxurydaily.com 23 Jun '16, 6am

Kurt Bilafer is global vice president of sales and success at WePay By Kurt Bilafer As a sales leader, my professional lif...

Marketing

Marketing

searchengineland.com 27 Jun '16, 4pm

Marketing Land and Digital Marketing Depot have published the 3rd edition of “Enterprise Local Marketing Automation Platfo...

via @domainnews

domainnews.com 09 Jul '16, 5pm

“Everyone wants to feel and achieve success and happiness in their lives”(via OnBlastBlog ). There are probably a hundred ...