23 Jun '16, 8pm

SearchCap: Google RankBrain, search engine manipulation & authorship

FAQ: All about the new Google RankBrain algorithm Jun 23, 2016 by Danny Sullivan Google’s using a machine-learning technology called RankBrain to help deliver its search results. Here’s an update of what we know about it so far. Google uses RankBrain for every search, impacts rankings of “lots” of them Jun 23, 2016 by Danny Sullivan Last year, RankBrain was used for less than 15% of queries. Now Google’s confidence has increased enough that it’s used all the time. Fishing for B2B success: How to use AdWords to “land a big one” Jun 23, 2016 by Jacob Baadsgaard Like fishing, refining your AdWords campaign takes time and patience. Columnist Jacob Baadsgaard outlines his process for catching big leads in B2B. Why retailers shouldn’t overreact to the voice search revolution Jun 23, 2016 by Andy Taylor Columnist Andy Taylor of Merkle|RKG shares data and provides insight into how...

Full article: http://searchengineland.com/searchcap-google-rankbrain-se...

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dannysullivan #SEO

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Google is characteristically fuzzy on exactly how it improves search (something to do with the long tail? Better interpret...

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Despite my two examples above being less than compelling as testimony to the greatness of RankBrain, I really do believe t...

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