Bing Introduces Sitelink Extensions in PPC Ads

Bing Ads has added sitelink extensions, which will allow advertisers to link searchers directly to specific pages of their website. The ad extensions will appear for paid search ads on both Bing and Yahoo. Sitelinks extensions are available at the campaign-level only, and apply to all ads within the campaign. Advertisers can add up to 10 sitelinks per campaign. Sitelinks should be entered in the order they are to appear to customers. Sitelink extensions are subject to the same editorial review as ads and are currently available in the U.S. only. To add sitelinks to your ads: Go to the Campaigns page in the Bing Ads interface. Click the Ad Extensions sub-tab. Click Add an Extension > Sitelinks Extensions Add titles and link destination URLs. Save. Once ads are running with sitelinks, advertisers can see performance data including spend, number of clicks, impressions, CTRs, ...

Full article: http://searchenginewatch.com/article/2216859/Bing-Introdu...

Tweets

@eotob » 06 Nov '12, 5pm
(Oct. 12th): Bing added sitelinks for its ads in the US, which increase CTR by 15% - 25%. [link]
@seotweetz » 29 Oct '12, 12pm
RT @johan_barnard: Bing Introduces Sitelink Extensions in PPC Ads by @MirandaM_EComm [link] via @sewatch -> Wow how original?? #SEO
@johan_barnard » 29 Oct '12, 12pm
Bing Introduces Sitelink Extensions in PPC Ads by @MirandaM_EComm [link] via @sewatch -> Wow how original?? #SEO
@DCnijmeijer » 26 Oct '12, 12pm
Bing Introduces Sitelink Extensions by @MirandaM_EComm [link] via @sewatch hopefully a nice way to improve bing performance..
@RocketMill » 25 Oct '12, 9am
RT @TheNikiGrant: Bing introduces sitelink extensions... only about 2 or so years after Google. Good one Bing. [link]
@TheNikiGrant » 25 Oct '12, 9am
Bing introduces sitelink extensions... only about 2 or so years after Google. Good one Bing. [link]
@CyrilLauwereins » 24 Oct '12, 3pm
Bing Introduces Sitelink Extensions in PPC Ads by @MirandaM_EComm [link] via @sewatch #CIM
@samuelgohmh » 23 Oct '12, 4pm
Bing joins the Google wagon again | Bing Introduces Sitelink Extensions in PPC Ads by @MirandaM_EComm [link] via @sewatch
@javitorre79 » 22 Oct '12, 10pm
Bing Introduces Sitelink Extensions in PPC Ads by @MirandaM_EComm [link] vía @sewatch
@mannyh2011 » 20 Oct '12, 6am
#SEO #Bing Introduces Sitelink Extensions in PPC Ads - Search Engine Watch (#SEW) [link] . For more, #UniversalPositions
@sempassion » 18 Oct '12, 2pm
RT @AnnieCushing: Bing Introduces Sitelink Extensions in PPC Ads via @sewatch [link]
@seotweetz » 17 Oct '12, 5am
RT @AgenceW: Bing Introduces Sitelink Extensions in PPC Ads by @MirandaM_EComm [link] via @sewatch #SERPS #SEO
@DivadaniLtd » 16 Oct '12, 2pm
Bing Introduces Sitelink Extensions. Where'd they get that idea from?! [link]
@jhmaurice » 16 Oct '12, 1pm
#SEARCH | #Bing Introduces #Sitelink Extensions in #PPC #Ads by @MirandaM_EComm [link] via @sewatch #SEM #Microsoft #Yahoo
@Amy1306 » 16 Oct '12, 10am
Bing Introduces Sitelink Extensions in #PPC Ads by @MirandaM_EComm [link] via @sewatch WOO!
@seoaus2010 » 16 Oct '12, 6am
Hey Bing! Been a while? Eh? | Bing Introduces Sitelink Extensions in PPC Ads by @MirandaM_EComm [link] via @sewatch
@seotweetz » 16 Oct '12, 4am
RT @Verbuzz_: #Bing Introduces Sitelink Extensions in #PPC Ads by @MirandaM_EComm [link] via @sewatch #SEO
@DigitalWebExcel » 15 Oct '12, 1pm
#Bing Introduces Sitelink Extensions in #PPC || [link] || @Digitalwebexcel
@SurveyWriter » 15 Oct '12, 10am
RT @NobleSamurai: Bing Introduces Sitelink Extensions in PPC Ads - [link] ^tv
@submitinme » 15 Oct '12, 10am
Bing adds site link extension feature to its ads section (only for US). [link]
@WebCreationUK » 15 Oct '12, 8am
Alex: Bing Introduces Sitelink Extensions in PPC Ads by @MirandaM_EComm [link] via @sewatch
@Maude2711 » 15 Oct '12, 8am
#Bing ajoute les extensions de liens dans ses annonces de liens sponsorisés [link] #PPC
@TiggeritoTimes » 15 Oct '12, 3am
Bing Introduces Sitelink Extensions in PPC Ads - Search Engine Watch (#SEW) via @wilreynolds: Bing Ads has added... [link]
@NobleSamurai » 14 Oct '12, 11pm
Bing Introduces Sitelink Extensions in PPC Ads - [link] ^tv
@johnrlive » 14 Oct '12, 3pm
RT @wilreynolds: Bing Introduces Sitelink Extensions in PPC Ads - [link] by @MirandaM_EComm
@kentjlewis » 14 Oct '12, 3pm
RT @formicmedia: Bing Introduces Sitelink Extensions in PPC Ads: [link] via @sewatch
@lollowe » 14 Oct '12, 3pm
Bing Introduces Sitelink Extensions in PPC Ads [link] better late than never, hopefully the UK rollout will be soon!
@elizathorton » 14 Oct '12, 12am
Bing Introduces Sitelink Extensions in PPC Ads: The ad extensions will appear for paid search ads on both Bing a... [link]
@SmartCentsMedia » 14 Oct '12, 12am
Hasn't Google been doing this for awhile?? [link]
@LeftCoastSEO » 13 Oct '12, 8pm
Bing Introduces Sitelink Extensions in PPC Ads by @MirandaM_EComm [link] via @sewatch @ericadunten @jeffmlive
@JoannaLord » 13 Oct '12, 7pm
RT @Ivo_campos: Bing Introduces Sitelink Extensions in PPC Ads [link]
@onlinehero » 13 Oct '12, 7pm
RT @anthonyrbaxter: Bing Introduces Sitelink Extensions in #PPC Ads by @MirandaM_EComm [link] via @sewatch #Bing
@eljapolak » 13 Oct '12, 6pm
Iets met if you can't en joinen. Bing Introduces Sitelink Extensions in PPC Ads [link]
@trisms » 13 Oct '12, 12pm
RT @MarketingNewsUS: Bing Introduces Sitelink Extensions in PPC Ads #B2B [link]
@MarketingNewsUS » 13 Oct '12, 12pm
Bing Introduces Sitelink Extensions in PPC Ads #B2B [link]
@myMadden » 13 Oct '12, 11am
Bing has introduced sitelink extensions for ads appearing across the Yahoo Bing Network in the U.S. Sitelink ext... [link]
@jrsanfeliu » 13 Oct '12, 9am
Bing improving quality in search ads RT @sewatch Bing Introduces Sitelink Extensions in PPC Ads [link] cc @BingAds
@MariaJosePedroz » 13 Oct '12, 7am
RT @azumaquero: Bing Introduces Sitelink Extensions in PPC Ads #fb [link]
@azumaquero » 13 Oct '12, 7am
Bing Introduces Sitelink Extensions in PPC Ads #fb [link]
@redactielinks » 13 Oct '12, 2am
Bing Introduces Sitelink Extensions in PPC Ads [link] #seo #redactielinks
@seotweetz » 13 Oct '12, 1am
RT @ynotweb: Bing Introduces Sitelink Extensions in PPC Ads #SEO [link] via @sewatch @click_finders
@ynotweb » 13 Oct '12, 1am
Bing Introduces Sitelink Extensions in PPC Ads #SEO [link] via @sewatch @click_finders
@NnanitaEa » 13 Oct '12, 1am
RT @CK_org: Bing Introduces Sitelink Extensions in PPC Ads - Bing has introduced sitelink extensions for ads appearing across th... [link]
@wpsitehosting » 13 Oct '12, 12am
OPTIMIZE: Bing Introduces Sitelink Extensions in PPC Ads - Bing has introduced sitelink extensions for ads appearing... [link]
@XMarketplace » 13 Oct '12, 12am
#seo #ericschmidt Bing Introduces Sitelink Extensions in PPC Ads [link]
@Fuzzagent » 13 Oct '12, 12am
#pagerank #seo Bing Introduces Sitelink Extensions in PPC Ads [link]
@PopsharedSearch » 12 Oct '12, 11pm
Bing Introduces Sitelink Extensions in PPC Ads (Searchenginewatch - 313 retweets) [link]
@Camseo » 12 Oct '12, 11pm
via @CamSEO Bing Introduces Sitelink Extensions in PPC Ads [link] [link]
@GoogleSEOServcs » 12 Oct '12, 10pm
Bing Introduces Sitelink Extensions in PPC Ads #SEO via @googleseoservcs [link]
@ibradmiller » 12 Oct '12, 10pm
If you can't beat em'... copycat -- Bing Introduces Sitelink Extensions in PPC Ads - (#SEW) [link] #ppc