Content Marketing: Sister Discipline to SEO and Social Marketing?

As the basic Google search algorithm has morphed over the years, so has SEO. The search engines are clearly looking for more and more context to determine relevance. A solid content strategy provides that context. Fresh, informative, educational, and entertaining content also provides the catalyst for social sharing and engagement. As content marketing matures as its own discipline, online brands will need to incorporate the holy trinity of Content, Search, and Social for truly divine digital marketing.

Full article: http://www.searchenginejournal.com/content-marketing-seo-...

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@seotweetz » 28 Oct '12, 12pm
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#ContentMarketing: Sister Discipline to #SEO and Social Marketing? by @SocialMichelleR [link] via @sejournal