12 Oct '12, 1pm

Trust: The Universal Search Engine Marketing Key

Interact with customers on social media sites : Everyone in the search engine marketing industry knows the importance of likes, shares, and bookmarks from social media sites, but this is often the only thing businesses focus on. Ironically, we forget to be sociable on social media sites. Interacting with your customers not only increases the almighty links that everyone is after, but more importantly, it builds trust with current and future clients. Do you really think that scam sites participate on Facebook, Twitter, or Google+? No, doing that would just provide a place for them to be exposed by consumers who have been ripped off. So, if you have a legitimate company, what are you afraid of? Get out there and get sociable. Always resolve disputes with customers : Regardless of how great your business ethics are, your company is composed of human beings, who make mistakes....

Full article: http://www.searchenginepeople.com/blog/trust-marketing.html

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