Google Updates Above the Fold Page Layout Algorithm

Google’s Matt Cutts has announced the first official update to January’s Page Layout algorithm, designed to reward sites with content, rather than ads, above the fold. In a tweeted “weather report,” Cutts said less than 0.7 percent of English language queries are affected. What is Google's Page Layout Algorithm? In follow-up tweets , Cutts reiterated that this update is neither Penguin nor Panda -related. The Page Layout algorithm first launched January 19, 2012. In the official announcement, they explained who might be affected: “Rather than scrolling down the page past a slew of ads, users want to see content right away. So sites that don’t have much content “above-the-fold” can be affected by this change.” They continued, “If you click on a website and the part of the website you see first either doesn’t have a lot of visible content above-the-fold or dedicates a large ...

Full article: http://searchenginewatch.com/article/2216227/Google-Updat...

Tweets

@nightning » 07 Nov '12, 2am
RT @Mediakik: I guess "The Fold" is back in as Google Updates Above the Fold Page Layout Algorithm [link] #google #seo #webdesign
@Mediakik » 06 Nov '12, 7pm
I guess "The Fold" is back in as Google Updates Above the Fold Page Layout Algorithm [link] #google #seo #webdesign
@MarketMeInc » 29 Oct '12, 2pm
Do you know how Google's algorithm updates effect your sites page ranking? [link]
@PatAlexander » 27 Oct '12, 10pm
RT @SteveTN: Sites that don’t have much content “above-the-fold” can be affected by Google change. | Search Engine Watch [link]
@TAAReport » 27 Oct '12, 7pm
Sites that don’t have much content “above-the-fold” can be affected by Google change. | Search Engine Watch [link]
@02809Photo » 20 Oct '12, 8pm
RT @SidewalkBrand: #Google Updates Above the Fold Page Layout #Algorithm [link] (Yep - Google knows *where* your content... [link]
@SidewalkBrand » 20 Oct '12, 8pm
#Google Updates Above the Fold Page Layout #Algorithm [link] (Yep - Google knows *where* your content... [link]
@oowhitedoo » 17 Oct '12, 8pm
Google is considering more usability factors for search. Content above the fold is perferred. [link] via @sewatch
@aschen8 » 16 Oct '12, 5pm
RT @thesearchagency: Panda? Penguin? Pigeon? Pig? Porpoise? Well, the last Google algorithm update WAS a P word - "Page Layout." [link] #ClickZAc
@thesearchagency » 16 Oct '12, 5pm
Panda? Penguin? Pigeon? Pig? Porpoise? Well, the last Google algorithm update WAS a P word - "Page Layout." [link] #ClickZAc
@RickA2Z » 16 Oct '12, 3am
RT @MESHagency: Does your site have good quality content? If so, the next round of Google updates will benefit you greatly [link]
@MESHagency » 16 Oct '12, 2am
Does your site have good quality content? If so, the next round of Google updates will benefit you greatly [link]
@SvyMarketer » 15 Oct '12, 10pm
What do you guys think about this? Google Updates Above the Fold Page Layout Algorithm - Search Engine Watch (#SEW) [link]
@bussroot » 15 Oct '12, 10am
RT @ChrisGriffinWSI: Google Updates Above the Fold Page Layout Algorithm by @MirandaM_EComm [link] via @sewatch
@seotweetz » 15 Oct '12, 6am
RT @seoaus2010: Time to hide those ads? | Google Updates Above the Fold Page Layout Algorithm by @MirandaM_EComm [link] via @sewatch #SEO #SEM
@seoaus2010 » 15 Oct '12, 6am
Time to hide those ads? | Google Updates Above the Fold Page Layout Algorithm by @MirandaM_EComm [link] via @sewatch #SEO #SEM
@steveplunkett » 12 Oct '12, 7pm
RT @LunaMetrics: #Google Updates Above the Fold Page Layout Algorithm [link] via @sewatch #seo
@marknead » 12 Oct '12, 4pm
RT @TrueDigitalCom: Google now rewards sites with good content above the fold. How are you optimizing screen real estate? [link] #SEO
@TrueDigitalCom » 12 Oct '12, 4pm
Google now rewards sites with good content above the fold. How are you optimizing screen real estate? [link] #SEO
@Gianps » 12 Oct '12, 4pm
#SEU o non #SEO, questo è il problema. La Search Engine Usability è già tra noi [link]
@lightmarketing » 12 Oct '12, 3pm
Above the Fold Changes [link]
@seotweetz » 12 Oct '12, 2pm
RT @ToddStn: Google Updates Above the Fold Page Layout Algorithm at [link] via @mattcutts @sewatch #seo #google
@ToddStn » 12 Oct '12, 1pm
Google Updates Above the Fold Page Layout Algorithm at [link] via @mattcutts @sewatch #seo #google
@Mirabyl » 12 Oct '12, 9am
Dalla SEO alla SEU (Search Engine Usability) [link]
@ilago3382 » 12 Oct '12, 8am
SEO o SEU!?! Google Updates Above the Fold Page Layout Algorithm by @MirandaM_EComm [link] v
@Gianps » 12 Oct '12, 7am
RT @SitoPerfetto: Algoritmo di valutazione qualità del contenuto sopra la piega importante x capire in che direzione sta andando #Google [link]
@SitoPerfetto » 12 Oct '12, 7am
Algoritmo di valutazione qualità del contenuto sopra la piega importante x capire in che direzione sta andando #Google [link]
@HVAC_Promotions » 12 Oct '12, 12am
Google Updates Above the Fold Page Layout Algorithm [link] #SEO #OnlineMarketing #HVAC
@seotweetz » 11 Oct '12, 10pm
RT @CharisPabia: #Google Updates Above the Fold Page Layout Algorithm by @MirandaM_EComm [link] via @sewatch #SEO
@BusinessAttract » 11 Oct '12, 10pm
GoogleUpdate - Above The Fold Layout Algo - read more here #Googleupdate [link]
@rio_seo » 11 Oct '12, 8pm
Good web design utilizing top content is now even more important: #Google Updates Above the Fold Page Layout Algorithm [link]
@seotweetz » 11 Oct '12, 8pm
RT @glenn_ferrell: Google Updates Above the Fold Page Layout Algorithm by @MirandaM_EComm [link] via @sewatch #SEO
@pairaces » 11 Oct '12, 6pm
RT @dotAmber: Google Updates Above the Fold Page Layout Algorithm by @MirandaM_EComm [link] via @sewatch
@chrisfayers » 11 Oct '12, 5pm
RT @PreciseProofing: Google Updates Above the Fold Page Layout Algorithm [link] #websites #Google
@AleGiagnoli » 11 Oct '12, 2pm
Google Updates Above the Fold Page Layout Algorithm by @MirandaM_EComm [link] via @sewatch #alesmm
@CYBl0N » 11 Oct '12, 1pm
@PopsharedSearch Google Updates Above the Fold Page Layout Algorithm (Searchenginewatch - 343 retweets) [link]
@seotweetz » 11 Oct '12, 1pm
RT @netsuccess101: #Google Updates Above the Fold Page Layout Algorithm by @MirandaM_EComm [link] via @sewatch #SEO #sem #mattcutts
@seotweetz » 11 Oct '12, 12pm
RT @Lindsay39: And the mad dash begins again @KenWisnefski: Google Updates Above Fold Page Layout @MirandaM_EComm [link] via @sewatch #SEO
@Lindsay39 » 11 Oct '12, 12pm
And the mad dash begins again @KenWisnefski: Google Updates Above Fold Page Layout @MirandaM_EComm [link] via @sewatch #SEO
@ApeRedMedia » 11 Oct '12, 12pm
Google Updates Above the Fold Page Layout Algorithm - No Ads above the fold? [link]
@jruthkelly » 11 Oct '12, 12pm
RT @organichat: Google Updates Above the Fold Page Layout Algorithm by @MirandaM_EComm [link] via @sewatch
@seotweetz » 11 Oct '12, 12pm
RT @WebiMax: Google Updates Above the Fold Page Layout Algorithm by @MirandaM_EComm [link] via @sewatch Content above the fold #SEO
@seotweetz » 11 Oct '12, 12pm
RT @KenWisnefski: Google Updates Above the Fold Page Layout Algorithm by @MirandaM_EComm [link] via @sewatch Content above the fold #SEO
@makeittweet » 11 Oct '12, 9am
Google announce new update: Pages with too many ads 'above the fold' will be penalised - [link] #SEO #SEM
@DUQUEredes » 11 Oct '12, 9am
RT @seoito: Google Updates Above the Fold Page Layout Algorithm by @MirandaM_EComm [link] vía @sewatch
@seotweetz » 11 Oct '12, 9am
RT @forestsoftware: Google Updates Above the Fold Page Layout Algorithm by @MirandaM_EComm [link] via @sewatch #seo
@WebCreationUK » 11 Oct '12, 7am
Alex: Google Updates Above the Fold Page Layout Algorithm by @MirandaM_EComm [link] via @sewatch
@Pierre_Soulier » 11 Oct '12, 7am
La MAJ Page Layout de Google affecterait moins d'1% des résultats UK [link]
@CBennike » 11 Oct '12, 7am
Google har lavet en interessant opdate, ang. SEO og indhold, so far kun på eng. sider. Indhold skal over folden: [link]
@manojpallai » 11 Oct '12, 7am
G+: Google Updates Above the Fold Page Layout Algorithm [link]