30 May '16, 8pm

Printing your way to #SEO success

Brand search. If people are actively looking for you, it helps send a signal that you are popular. Brand-plus search. If people search for your business name (Bowler Hat) and your main service area (SEO), then it indicates an association between the two. Search autosuggest. Branded search can influence search autosuggest. For example, if someone searches for “SEO Birmingham” and “SEO Birmingham Bowler Hat” comes up in the autosuggestions, it helps raise awareness and drive people towards your business. Personalized search. If a user searches for your business name and service area and then engages with your site, there is a chance they will see you higher in the search results for subsequent related queries. We have seen this take businesses from page two and beyond to the top three organic results, so this is a powerful shortcut to improved rankings that only works with s...

Full article: http://searchengineland.com/printing-way-seo-success-2480...

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Printing your way to SEO success

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