Organic Search is a Traffic Channel, Not a Marketing Channel

seo-theory.com 08 Oct '12, 12pm

Organic Search is a Traffic Channel, Not a Marketing Channel

Social media like Facebook, LinkedIn, and Twitter are outlets where businesses can present messages and develop audiences that grow awareness and generate leads. If you use a website hub and social media spokes strategy, then the content on your website determines, to a large extent, your social media messages. You can enhance your website’s optimization by sending authority via links from social media messages to your website. You can optimize your social media accounts to appear in organic search by applying SEO methods like keyword use and link building to social media messages. Even the act of presenting your Google+ address on a slide during a conference presentation and inviting audience members to follow you is a form of search engine optimization. By growing an audience for your social media accounts, you increase their ability to influence search engines.

Full article: http://www.seo-theory.com/2012/10/08/organic-search-is-a-...

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RT @RodrigoEnMatrix: Organic Search is a Traffic Channel, Not a Marketing Channel (via @seo_theory): [link] #seo
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#OrganicSearch is a Traffic Channel, Not a Marketing Channel [link] via @seo_theory
@jzbecker » 09 Oct '12, 6pm
Reading: [link]
@seo_theory » 09 Oct '12, 3pm
From @TomSchmitz on SEO Theory: [link] "Organic Search is a Traffic Channel, Not a Marketing Channel"
@sivagopi_seo » 09 Oct '12, 10am
RT @JimWatson9: Organic Search is a Traffic Channel, Not a Marketing Channel [link] via @seo_theory
@AdGeekDaily » 09 Oct '12, 6am
Interesting perspective "@idowebid Organic Search is a Traffic Channel, Not a Marketing Channel [link]"
@TomSchmitz » 08 Oct '12, 8pm
I expect my POV on SEO will get a lot of colleagues up in arms - [link]
@TomSchmitz » 08 Oct '12, 6pm
@explorionary Thanks for submitting my article to [link] - [link]
@TomSchmitz » 08 Oct '12, 5pm
Organic Search Is a Traffic Channel, Not a Marketing Channel - on SEO Theory by @TomSchmitz [link]
@xenite_org » 08 Oct '12, 1pm
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SEO Theory posted - Organic Search is a Traffic Channel, Not a Marketing Channel [link]
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@smo4seo » 08 Oct '12, 12pm
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@chaosmap » 08 Oct '12, 12pm
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@aaranged » 09 Oct '12, 3pm
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@JimWatson9 » 09 Oct '12, 10am
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@PeterMindenhall » 08 Oct '12, 1pm
RT @seo_theory: RT @seo_theory: SEO Theory Blog: Organic Search is a Traffic Channel, Not a Marketing Channel: Thomas SchmitzOrg... [link] ...
@seo_theorist » 08 Oct '12, 1pm
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@seo_theory » 08 Oct '12, 1pm
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@theDukeOfSEO » 08 Oct '12, 12pm
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