08 Oct '12, 3pm

5 Ways To Jumpstart Facebook Ads

5 Ways To Jumpstart Facebook Ads

The Facebook Paid Ads program has tremendous potential if you know what trees to bark up. And if you’re willing to put effort into making your advertising as effective as possible, as with any other type of advertising. In this article, I’ll cover some tips to improve your Facebook advertising. 1. Take Advantage Of Facebook Targeting Features There are numerous specialized targeting features in Facebook. Expanding targeting beyond age, gender and other basic demographics provides opportunities to target more specifically and/or widen your advertising reach. On Facebook, some of the ways in which you can target are by precise interests, connections on Facebook, education, workplaces, etc. Here’s an example of precise interests: Here’s an example of education and work (in advanced targeting options section): 2. Improve Metrics & Tracking Advertisers can be easily tempted to ...

Full article: http://searchengineland.com/5-ways-to-jumpstart-facebook-...

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