Apple Maps “Debacle” Probably Secures Google’s Default Search Position On iPhone In Perpetuity

Apple Maps "Debacle" Probably Secures Google's Default Search Position On iPhone In Perpetuity

Apple Maps “Debacle” Probably Secures Google’s Default Search Position On iPhone In Perpetuity

Yet the Apple Maps “debacle” probably secures Google’s place as the default search engine on the Safari browser is secure for the relatively long term — if not in perpetuity. Apple is unlikely to mess with success by installing Bing or Yahoo as the default search provider, let alone try and provide search on its own. That latter scenario is much more unlikely, if not zero, after Apple Maps than before.

Full article: http://searchengineland.com/apple-maps-debacle-probably-s...

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