30 Apr '16, 12am

Proven Strategies to Convert More PPC Leads to Customers

Proven Strategies to Convert More PPC Leads to Customers

Digital marketing agency, Vertical Measures, releases 10-page guide to help businesses track their revenue from pay-per-click advertising leads to offline sales. Phoenix, Arizona – April 28, 2016 – Pay-per-click (PPC) advertising has been around for two decades, but for many organizations, it remains a surprisingly under-utilized resource. That’s because PPC campaigns are frequently conducted in marketing silos, segregated from the efforts of the sales team. As a result, PPC leads often go untracked, genuine prospects fall through the cracks, and potential revenue is left on the table. This is why Vertical Measures, a leading, full-service Internet marketing agency, created How to Track Your Revenue from PPC Leads to Offline Sales , a new downloadable guide created to serve as a blueprint for organizations seeking to fortify their understanding of how their PPC campaigns c...

Full article: http://www.verticalmeasures.com/about-us/press-room/prove...

Tweets

Should You Convert Your Blog Posts for AMP? by @highervis

Should You Convert Your Blog Posts for AMP? by ...

searchenginejournal.com 29 Apr '16, 11am

SEO PowerSuite SEO has never been easier for newbies and pros alike. Rankings, backlinks, competitors, reports, analytics ...

How to help your sales team close more paid sea...

searchengineland.com 01 May '16, 4pm

For many companies, the goal of their paid search campaigns is to generate leads. As marketers, we work hard to get qualif...

How To Convert Your Innovation Into A Running B...

youngupstarts.com 02 May '16, 9am

By Saad Amanullah Khan, author of “It’s Business, It’s Personal: From Setting a Vision to Delivering it Through Organizati...

Executing a Successful Local PPC Strategy

portent.com 28 Apr '16, 7pm

Local PPC is a topic seldom discussed in the digital marketing sphere, and that’s a problem. There are many businesses whi...

How to help your sales team close more paid sea...

searchengineland.com 28 Apr '16, 6pm

For many companies, the goal of their paid search campaigns is to generate leads. As marketers, we work hard to get qualif...

Adapting Measurement Strategies for Modern Marketing

Adapting Measurement Strategies for Modern Mark...

analytics.blogspot.com 02 May '16, 5pm

Understand the customer journey. Marketers need complete data to see what’s happening across the entire customer journey. ...

The Weekly Measure: Proving PPC ROI, How to Cal...

verticalmeasures.com 29 Apr '16, 3pm

The Weekly Measure provides a rundown of the latest content marketing, paid search, social media, search engine optimizati...