27 Apr '16, 6pm

Google adds Merchant Center Feed Rules to make formatting shopping feeds easier

Let’s face it, shopping feeds are a pain. Such a pain that an entire cottage industry has sprung up to help retailers with the nuisance of product feed formatting and management. On Tuesday, Google released Feed Rules to make it a little easier for those advertisers and retailers managing Google Shopping feeds on their own to get feed data formatted correctly.

Full article: http://searchengineland.com/google-shopping-feed-rules-24...

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