27 Apr '16, 12pm

10 secret ingredients of a 10x marketer

But there’s also the type of marketer who can work comfortably with large and complex systems in legacy companies. These are the folks who can make sense out of millions of data points, tame large databases that have suffered from integration issues or a lack of governance. In addition to their superior productivity, they can also achieve levels of marketing measurement beyond anything that has been done before (for example, by instituting attribution models or accurate revenue forecasts in ways that surprise and delight the Chief Financial Officer).

Full article: https://searchenginewatch.com/2016/04/27/10-secret-ingred...

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