29 Mar '16, 1pm

What the Instagram Feed Algorithm Update Means for Video Marketers

What the Instagram Feed Algorithm Update Means for Video Marketers

Over the past few days, my Instagram feed has been overwhelmed by a huge number of requests from creators urging me to turn on notifications. Why? Well, Instagram has confirmed it's changing the way it returns results for users, from a chronological timeline to one based primarily on engagement. The site will soon start showing followers images and videos that it believes they want to see first, rather than the ones most recently posted. But, despite the panic among creators, Instagram hasn't confirmed a roll-out date, only stating the change will happen sometime in the next few months. The site has also stressed that it will alerts users when the change in the algorithm will take effect. Why is the Instagram Algorithm Changing? Instagram asserts that 70% of posts are missed on average , and the new functionality will help surface great content. The site confirms that the ...

Full article: http://www.reelseo.com/instagram-feed-algorithm/

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