01 Mar '16, 11am

Six ways to improve your micro-targeted long-tail keyword strategy

Six ways to improve your micro-targeted long-tail keyword strategy

Micro-targeting is a three-step process. First, discover large amounts of long-tail keywords that share common phrases or expressions. Second, identify very specific opportunity gaps on your site where those phrases are lacking. Finally, make small adjustments to individual components of your site or content to better address long-tail keyword groups, not specific keywords, that are easier to rank for.

Full article: https://searchenginewatch.com/2016/03/01/six-ways-to-impr...

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