28 Feb '16, 10am

Connecting Demographics To Search Queries

Google has made strides in providing additional information on demographics and the ability to target personas, specifically through the Google Display Network, but when buying on the search engines themselves, most demographic information is not great. However, here is a potential way to help you bridge that gap between demographics and search keyword strategies.

Full article: http://searchengineland.com/connecting-demographics-searc...

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