27 Feb '16, 3am
25 Takeaways from the Massively Successful Marketing of Deadpool
Branding is something the creative team scattered throughout the Deadpool movie. Alongside the obligatory Stan Lee cameo, there are several nods to the creators of Deadpool in the film. Rob Liefeld, the artist that co-created the character, has a small role in the movie. Fabian Nicieza and Kevin Feige are also subtly referenced in the movie. It is important both for your existing audience and potential leads to see your brand. Promoting your offering and reinforcing your selling points are equally important for competitive purposes.