25 Feb '16, 10pm
SEO and Content Marketing: How Using Both Can Help You Dominate 2016
Over the last few years, it has been drilled into the brains of digital marketers everywhere: content is king and an important part of any search engine optimization strategy. Consumers are looking for unique information that teaches them something new. The right piece of content marketing can drive sales. However, if your content is hard to find online then, naturally, your prospects can’t convert. Dominating Content Marketing in 2016 This year, expect content marketing to dominate SEO, but just like Neil Patel wrote in a Quick Sprout article , “Content marketing and SEO go together like peanut butter and jelly… if you are trying to grow your qualified search traffic, you have to combine your content marketing with your SEO efforts.” Since content marketing is taking over, let’s examine how to get ahead in the space this year. Blog or Bust If you don’t already have a blog...