17 Sep '12, 5pm

Getting Down to Basics: Building a Blog From the Ground Up

Getting Down to Basics: Building a Blog From the Ground Up

Getting Down to Basics: Building a Blog From the Ground Up September 17th, 2012 - Posted by Chris Kolmar to Content & Blogging 9 0 This entry was written by one of our members and submitted to our YouMoz section. The author's views below are entirely his or her own and may not reflect the views of SEOmoz, Inc. In December of last year, we were tasked with expanding our company’s web presence through a blog. The goal was to not only create a popular image for our online real estate company, but strengthen our SEO. As a small Internet-based business this proved to be a challenge. The Internet is a large place and real estate is a popular arena dominated by sites that focus on beautiful aesthetics, housing statistics, or a combination of both. In short, Movoto Real Estate needed to find a way to break into the jam packed real estate blog realm and find a unique voice that wou...

Full article: http://www.seomoz.org/ugc/getting-down-to-basics-building...

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