15 Sep '12, 2pm

Bing vs. Google: A Search Engine Taste Test (Of Things To Come?) @sewatch #SEO

Let's begin this article with my bias; I use Google but I genuinely appreciate Bing. When Bing first launched it was, in no uncertain terms, a pretty lackluster search engine when one compared it to the gorilla in the room. But as our good friend Jeremiah Andrick (then a Program Manager on the Bing team) said at the time when asked why it was inferior after so long in development, “Do you know how hard it is to build a search engine? Give it some time.” Flash forward a few years, give them some of that requested time to collect user data, grab some market share, and tweak their algorithms, and it turns out he was right. As an SEO, I still use Google and can't see that changing anytime soon. After all, I've spent so much time on Google that I've figured out how to search it for complex information. Honestly, clients and website owners are more concerned with how much traffi...

Full article: http://searchenginewatch.com/article/2205147/Bing-vs.-Goo...

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