31 Aug '12, 12pm

Post Google Penguin: Publishers Fear Guest Content

Google Share Holders: "How can we reduce the amount of total search terms?" Matt Cutts: "Lets get rid of long tails by forcing down the variety of searches and we'll call it 'Google Instant' we'll act like its in the users best interest that we tell them what they wanted to search for." Google Share Holders: "Okay great, by reducing the amount of eligible search terms we can force more people to compete for the same terms. That way PPC accounts will see huge traffic loses on well run broad match +negative campaigns. By default they will all be placed in the same auction for fewer potential keywords. PPC costs rise, everyone wins" GOOGLE ANNOUNCEMENT: "REVENUES ARE UP 1 GAZILLION %" Google Share Holders: "Okay now that more advertisers are competing for the same terms, how can we get more advertisers?" Matt Cutts: "Well, you know those review sites like Nextag, Priceline, L...

Full article: http://www.seroundtable.com/guest-content-penguin-fear-15...

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