29 Sep '15, 6pm

Answer Boxes, Trigger Terms and Enriched Search Results

Answer Boxes, Trigger Terms and Enriched Search Results

Methods, systems, and apparatus, including computer programs encoded on computer storage media, for enriching web resources In one aspect, a method includes: sending a request for a web resource to a web server, receiving the requested document from the web server, sending an identifier of the received web resource to a search engine server, retrieving from a cached storage of the search engine server one or more trigger terms associated with the web resource, extracting the parametric values of each trigger term associated with the web resource, modifying the web resource by embedding an answer box gadget for each trigger term in the web resource using the parametric values of the each trigger term, and rendering the modified web resource in the requesting client device.

Full article: http://www.seobythesea.com/2015/09/answer-boxes-trigger-t...

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