28 Sep '15, 8pm

SearchCap: User Science Behind Long-Form Content, Bid Boosting On Bing & Google’s Customer Match

The SEO And User Science Behind Long-Form Content Sep 28, 2015 by John E. Lincoln Nobody wants to read long pages of content on the internet, right? Columnist John Lincoln disagrees, providing compelling evidence that this type of content not only gets read, but also ranks and converts well. Bid Boosting On Bing: Discover The Untapped Value Sep 28, 2015 by John Cosley Are you using bid modifiers in your Bing Ads campaigns? Columnist John Cosley explains what bid modifiers are and how bid boosting works. Final Chance: SMX East Starts Tomorrow! All Access & Expo+ Passes Still Available. Sep 28, 2015 by Search Engine Land Gear up for the world’s largest search marketing conference: SMX East in NYC this week! Learn cutting-edge tactics in areas including paid search, SEO and social that will drive ROI, conversions, traffic and engagement. Our comprehensive agenda consists of 5...

Full article: http://searchengineland.com/searchcap-user-science-behind...

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The SEO And User Science Behind Long-Form Content

The SEO And User Science Behind Long-Form Content

searchengineland.com 28 Sep '15, 3pm

To put it succinctly, long-form content can make you look like more of an expert in your field, increase the likelihood of...

Bid Boosting On Bing: Discover The Untapped Value

searchengineland.com 28 Sep '15, 1pm

In this case, our hypothetical Van Ness Dress decides to implement two bid boosting strategies similar to demographic bidd...

Google Announces Customer Match: Upload Email L...

searchengineland.com 28 Sep '15, 4am

The ability to set bids and create ad copy based on advertiser data on their customers can be much more powerful than doin...

Time to buy some mail adresses - Google Announc...

searchengineland.com 28 Sep '15, 6am

The ability to set bids and create ad copy based on advertiser data on their customers can be much more powerful than doin...

Google Announces Customer Match Program to Brin...

rimmkaufman.com 28 Sep '15, 8pm

Google Announces Customer Match Program to Bring Email Address-Powered Ad Targeting to Search, YouTube and Gmail posted by...

Facebook Updates Notes For Long-Form Content Publishing by @mattsouthern

Facebook Updates Notes For Long-Form Content Pu...

searchenginejournal.com 29 Sep '15, 1am

Last month Facebook began testing a complete overhaul of notes , making it more suitable for publishing and sharing long-f...

Is Your New Content the 'Right' Content?

searchenginewatch.com 02 Oct '15, 11am

For today's search marketers, the content expansion process has created an overwhelming obsession with fresh content . Peo...

Struggling with form on long runs? @jopavey has tips to straighten you out #running

Struggling with form on long runs? @jopavey has...

runnersworld.co.uk 27 Sep '15, 5pm

I’m so tired at the end of long runs that I end up shuffling. What can I do? Running shorter distances may be a good idea ...

How to Use Google's New Customer Match Feature

searchenginewatch.com 02 Oct '15, 12pm

After the months of speculation and years of debating, Google has finally announced its next step in personalization acros...

We know we love kissing (duh) but WHY do we lov...

cleo.com.au 30 Sep '15, 8am

Website Terms and Conditions 1. Terms and Conditions In these terms and conditions, "we", "us" and "our" means Bauer Media...

Food Science Asia 2015 (27/11/15, Singapore) Food safety conference covering food science and technology.

Food Science Asia 2015 (27/11/15, Singapore) Fo...

sepscience.com 29 Sep '15, 2pm

Food Science Asia 2015 (27 October, 2015, Biopolis, Singapore) is a unique event held for the first time under the FoodSci...

#Bing is retiring the Link Explorer Tool on Oct 1st.

#Bing is retiring the Link Explorer Tool on Oct...

searchengineland.com 27 Sep '15, 1pm

But no big deal, says Forrester. “Link Explorer was often misunderstood in that people were looking for the inbound links ...

SearchCap: Google App Indexing API Boost, AdWor...

searchengineland.com 30 Sep '15, 8pm

Google Adds Additional Ranking Boost For Using App Indexing API Sep 30, 2015 by Barry Schwartz Google announced a new rank...

Behind the stage door via @JeromeKG

Behind the stage door via @JeromeKG

(虎度门) of a Chinese opera stage is what divides the real from the imaginary. It is the line across which the actor leaves h...

How to build links using data-driven content & ...

seocentro.com 28 Sep '15, 11am

The most basic definition for link building is the process of acquiring hyperlinks from other websites to your website. Wh...