17 Sep '15, 7pm

Are You Making These 5 Mistakes When Importing From AdWords To Bing Ads?

Purna Virji is Senior Bing Ads Client Development and Training Specialist at Microsoft. For well over a decade Purna has been living, breathing and dreaming PPC, SEO, analytics and content strategy. Her devotion to all things digital marketing has seen her experience span agency, in-house and independent consulting. Prior to joining the Bing Ads team, Purna was the CEO and founder of Purview Marketing, a boutique consulting firm specializing in PPC and SEO marketing strategies. Formerly an award-winning journalist, Purna produced an Emmy-nominated television show before falling passionately in love with search marketing in 2006.

Full article: http://searchengineland.com/making-5-mistakes-importing-a...

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