28 Aug '15, 3pm

10 Surprisingly Successful USPs for Marketing Companies

10 Surprisingly Successful USPs for Marketing Companies

Women are not a minority in the general population, but women business owners are. Women and minorities making a splash in the business world is news-worthy. The About page of Mary Pomerantz Advertising begins with these words, “Mary Pomerantz Advertising is an award winning, nationally certified Woman-owned advertising agency.” Woman-owned is baked into the branding of this agency, and it’s a good way to win clients who want to support female or minority-owned business…and journalists love a minority-does-good angle.

Full article: http://www.semrush.com/blog/10-surprisingly-successful-us...

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