27 Aug '15, 10pm

Truth In Advertising, Winning Unmentionable Markets With Honesty

For the third tier, mediocre university, brag about the short drive time and sell to locals. For software underdeveloped compared to competitors, promote that it’s still in development, offer a great founding-user/early adopter deal to turn the marketing perception liability into an advantage. Offer early signups at discount rates and celebrate the product’s current incomplete state. ED medication product marketers are genius in saying the 800LB gorilla. Hell, my teenage daughters learned “Always be ready” during Law and Order reruns all through their childhood. Donald Trump is an example of blasting the world with HIS truth, popular or not, to some success

Full article: http://www.aimclearblog.com/2015/08/27/truth-in-advertisi...

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