26 Aug '15, 11am

Set Your Mobile SEO Strategy Using Google Analytics

This is the transcript from our new video so it may not read as well as a normal blog post would. Hey, Kooz fans, I’m Graeme. I’m going to be talking to you today about how you can try and answer some questions about mobile search using Google Analytics. There’s no doubt about it. Mobile search is something that pretty much every business needs to be well aware of. The opportunity there is massive. We’re now seeing the data come out saying that mobile devices are now starting to take the lion’s share of all searches that are being performed, specifically with Google. So, with that in mind, we should start to treat mobile and desktop not so much separately, but we shouldn’t just absorb everything within one overall kind of view of how the site performs. So what I wanted to do today was kind of think about how you can analyse the opportunity that mobile offers you. Also, loo...

Full article: http://www.koozai.com/tv/search-marketing/mobile-search/s...

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