Agile Marketing - Whiteboard Friday

seomoz.org 10 Aug '12, 11am

Agile Marketing - Whiteboard Friday

Howdy, SEOmoz fans. I'm Jonathon Colman from REI, and today we're going to be talking about agile marketing. This is a discipline that we are picking up from software developers, who have been practicing agile for decades, and we're applying it to our discipline of marketing and we're doing that for a couple of really good reasons. First of all, agile helps us focus on our users and create more value for them more often, in ways that make sense, and it also helps us, as an organization, adapt to change. And you know better than anyone, how much change there is. Google's releasing algorithm updates, 52 of them last May, 29 right after that. There's Panda, there's Penguin, all of the news and tips and tricks we see on Inbound.org. We are constantly taking in new information to our organizations. But, oftentimes, our organizations aren't able to respond to them. And why is th...

Full article: http://www.seomoz.org/blog/agile-marketing-whiteboard-friday

Tweets

@carleyDF » 06 Sep '12, 4pm
Lots of great information on: Agile Marketing - Whiteboard Friday | SEOmoz [link] via @SEOmoz
@babrams » 04 Sep '12, 1am
Always love the whiteboard Fridays from @seomoz. This one on Agile Marketing is pretty spot on [link]
@CashCats » 03 Sep '12, 12pm
RT @TEMPOStrategic: Agile Marketing [link] and here the slideshow presentation [link] #marketing #seo
@TEMPOStrategic » 03 Sep '12, 12pm
Agile Marketing [link] and here the slideshow presentation [link] #marketing #seo
@steviephil » 30 Aug '12, 6pm
@emmwillis Cheers Em. Absolutely! Have you seen this on @SEOmoz by @jcolman? [link] #boxchat
@inneslisa » 30 Aug '12, 6pm
A7 @EmmWillis Definitely seeing much more talk of Agile in marketing circles - just one high level intro here: [link] #boxchat
@Leslie_Weller » 22 Aug '12, 7am
Are you an Agile Marketer? #Agile #Marketing Great video, huge fan of Agile Marketing! [link] @REI #REI
@tempoplugin » 21 Aug '12, 2pm
Really cool. RT @sal_hakim: A more proactive approach to project management : Whiteboard Friday [link] #agilemarketing
@DanielColetta » 21 Aug '12, 2pm
RT @kerinsikorski: Great Blog post on Agile Marketing."Build, Measure, Learn" [link]
@kerinsikorski » 21 Aug '12, 2pm
Great Blog post on Agile Marketing."Build, Measure, Learn" [link]
@paulwould » 21 Aug '12, 1pm
Catching up on some Whiteboard Friday, nice one on Agile Marketing, mentions some of the great work by Eric Ries [link]
@RoMills » 20 Aug '12, 1pm
Agile Marketing - Whiteboard Friday | SEOmoz [link] via @SEOmoz @ccate1 @bdamato #agile
@FuckMeNowPlzz » 18 Aug '12, 1am
RT @Alexander_Kevin: Agile Marketing - Whiteboard Friday | SEOmoz [link] #marketing #leadership #business
@Alexander_Kevin » 18 Aug '12, 1am
Agile Marketing - Whiteboard Friday | SEOmoz [link] #marketing #leadership #business
@deltacopywriter » 17 Aug '12, 11pm
Agile Marketing - Whiteboard Friday (I'm a week late, but better late than never for this one) | from @SEOmoz [link]
@BraydnJ » 17 Aug '12, 11pm
Agile Marketing is where it's at! | SEOmoz [link] via @SEOmoz @jcolman
@TheArtofWorking » 16 Aug '12, 9pm
The way to market has changed. Agile Marketing - Whiteboard Friday | SEOmoz [link] via @SEOmoz
@Travis_Arnold » 16 Aug '12, 2pm
if you haven't watched @jcolman's whiteboard friday on @SEOmoz…do it! great vid about #agilemarketing [link]
@jackatkoeln » 15 Aug '12, 5pm
Agile Marketing - Whiteboard Friday | SEOmoz [link] via @SEOmoz #agile #testing #qa
@michaeldain » 15 Aug '12, 3pm
RT @JLDenhart: Agile Marketing - Whiteboard Friday [link]
@patprohaska » 15 Aug '12, 2pm
Whiteboard Friday [link]
@miriamobrien » 15 Aug '12, 12pm
I really recommend watching this - Agile Marketing - borrowing concepts from software testing [link] via @SEOmoz
@serenamom » 14 Aug '12, 4pm
RT @franswaa: RT @KyleFlaherty: Awesome @SEOmoz whiteboard on Agile #Marketing [link] h/t @EvanGu3 learned a ton-thks!
@franswaa » 14 Aug '12, 3pm
RT @KyleFlaherty: Awesome @seomoz whiteboard on Agile Marketing [link] h/t @EvanGu3
@Knektion » 14 Aug '12, 2pm
Just had a chance to watch last week's Whiteboard Friday. It's worth your time. Agile Marketing via @SEOmoz [link]
@lookadoo » 14 Aug '12, 5am
Agile Marketing - Whiteboard Friday by @jcolman - inspiring preso from #MozCon [link] via @SEOmoz
@anthony_dodd » 14 Aug '12, 1am
An interesting post: Agile Marketing - Whiteboard Friday - Posted by Jonathon Colman Howdy, SEOmoz fans! In to... [link]
@nextgenseosmo » 14 Aug '12, 1am
SEO Updates: Agile Marketing - Whiteboard Friday - Posted by Jonathon Colman Howdy, SEOmoz fans! In today'... [link]
@vivasc » 13 Aug '12, 9pm
RT @LatitudeSouth: Agile Marketing - Whiteboard Friday | SEOmoz [link]
@Portent » 13 Aug '12, 8pm
Catching up on last week's Whiteboard Friday w/ @jcolman [link] Great stuff all about agile #marketing
@LHudsonPgh » 13 Aug '12, 7pm
Love this nugget of agile marketing gold from @jcolman and @SEOmoz: [link]
@hhiroshi » 13 Aug '12, 3pm
#AgileMarketing everywhere!! Does anyone (a former marketing one) is checking this stuff out here (Perú, Latam)? [link] #agile
@seotweetz » 13 Aug '12, 3pm
RT @Nivaria: 'Agile Marketing - Whiteboard Friday' [link] via @SEOmoz @jcolman #SEO
@CyclingDVDs » 13 Aug '12, 3pm
Agile Marketing [link] @seobook
@seotweetz » 13 Aug '12, 2pm
RT @mikedecosta1: Check Out: Agile Marketing - Whiteboard Friday - [link] | by @jcolman #marketing #SM #SEO
@mikedecosta1 » 13 Aug '12, 2pm
Check Out: Agile Marketing - Whiteboard Friday - [link] | by @jcolman #marketing #SM #SEO
@seotweetz » 13 Aug '12, 1pm
RT @MikeRAnderson: Agile Marketing - Whiteboard Friday | SEOmoz [link] via @SEOmoz #SEO
@imran033 » 13 Aug '12, 10am
Agile Marketing [link] #projectmanagement #seo
@jamesdadd » 13 Aug '12, 8am
Just followed @jcolman after watching his #agile #marketing video, me and team slowly but surely we will become agile - [link]
@seohimanshu » 13 Aug '12, 8am
Ha loved this concept => Agile Marketing - Whiteboard Friday | SEOmoz [link] via @SEOmoz
@gploosley » 13 Aug '12, 7am
Agile Marketing - Whiteboard Friday Posted by Jonathon Colman Howdy, SEOmoz fans! In today 's video, we 'll explore t [link]
@Andrea_AndMore » 13 Aug '12, 7am
Aggiunto alla libreria. Agile Marketing - Whiteboard Friday [link]
@MktingResults » 13 Aug '12, 3am
How to Keep Up With #Google (and the rest) in the rapidly changing #OnlineMarketing industry: Great video from @SEOmoz! [link]
@EricSangerma » 13 Aug '12, 12am
One of my Favorite WBF ever by @jcolman about Agile Marketing [link] via @SEOmoz
@Areahouse40 » 12 Aug '12, 11pm
I know I'm preety late for the show, but I've to say @jcolman is absolutely brilliant on this WBF [link] #beagile #stayagile
@Bo_Boulus » 12 Aug '12, 11pm
Great video about the strengths of #Agile #Marketing [link]
@seotweetz » 12 Aug '12, 10pm
RT @salyris: Agile #Marketing - Whiteboard Friday | SEOmoz [link] via @SEOmoz #seo #contentmarketing
@salyris » 12 Aug '12, 10pm
Agile #Marketing - Whiteboard Friday | SEOmoz [link] via @SEOmoz #seo #contentmarketing
@BioFares » 12 Aug '12, 9pm
RT @AaronMandelbaum: Agile Marketing - Whiteboard Friday | SEOmoz [link] via @SEOmoz
@PamperPetSitter » 12 Aug '12, 8pm
RT @singlegrain: Agile Marketing & Delivering More Value to Your Customers [link]