How To Make Good Use of Big Data

Do you have a business plan? Does that business plan include expenses and what you expect to get in return for those expenses? For example, when you pay your Internet bill, you expect to have a certain amount of bandwidth available and that your download and upload speeds will be available within reasonable (or higher) limits set by your provider. You should expect the same from your marketing budget. That budget should include reasonable expectation for a return on what you spend on marketing. If you purchase traditional broadcast advertising, you research audiences and then select particular stations and times that are more prone to hitting the attention of certain demographics, in the hope of generating sales and/or business leads. Shouldn't the same thing apply to your website? Recently, Econsultancy and Lynchpin published a research survey that suggested only 10 perce...

Full article: http://searchenginewatch.com/article/2197583/How-To-Make-...

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@PaulGreeff » 16 Aug '12, 10am
How To Make Good Use of Big Data by @thomcraver [link] via @sewatch #Analytics #ROI
@NF_ZA » 16 Aug '12, 9am
RT @quirkagency: Making web analytics data more meaningful & putting it to good use: [link] #Optimise
@quirkagency » 16 Aug '12, 9am
Making web analytics data more meaningful & putting it to good use: [link] #Optimise
@roshan20783 » 14 Aug '12, 3am
@DNB_India A solid #BI strategy & putting #data into context can make web #analytics useful for your company, [link]"
@mikea64 » 13 Aug '12, 6pm
RT @MikeRAnderson: How To Make Good Use of Big #Data by @thomcraver [link] via @sewatch #marketing
@olson_mkg » 13 Aug '12, 2pm
Figuring out the return on your online investment is easier than you think [link] by @thomcraver via @sewatch
@SBryson80 » 13 Aug '12, 12pm
RT @WebiMax: How To Make Good Use of Big Data by @thomcraver [link] via @sewatch #efficient
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Moneyball! How To Make Good Use of Big Data by @thomcraver [link] via @sewatch
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RT @OHOMarketing: How To Make Good Use of Big Data... :) [link]
@zeitenwende007 » 10 Aug '12, 8am
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@HavasDigital » 10 Aug '12, 7am
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@seotweetz » 10 Aug '12, 1am
RT @ledscrikz: How To Make Good Use of Big Data via @thomcraver - [link] - #seo
@latentview » 09 Aug '12, 8pm
RT @DnBUS: Web analytics are not all about pageviews & bounce rates. Put your data in context & analyze that! [link] @thomcraver
@ftsepreadbet » 09 Aug '12, 8pm
How To Make Good Use of Big Data: How To Make Good Use of Big Data. by Thom Craver, August 9, 2012 Comments ... ... [link]
@DnBUS » 09 Aug '12, 8pm
Web analytics are not all about pageviews & bounce rates. Put your data in context & analyze that! [link] @thomcraver
@studios » 09 Aug '12, 8pm
RT @djchrisle: "almost half...indicated they had not integrated the marketing initiative or didn't have a BI strategy" [link] #sigh
@PLMJim » 09 Aug '12, 7pm
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@netconversion » 09 Aug '12, 7pm
How To Make Good Use of Big Data by @thomcraver [link] via @sewatch #measure
@seotweetz » 09 Aug '12, 6pm
RT @SEOChester: “@googleanalytics: Web analytics is all about giving meaning to your visitor traffic data, says @thomcraver: [link]” #SEO
@AmreliTech » 09 Aug '12, 6pm
RT @googleanalytics: Web analytics is all about giving meaning to your visitor traffic data, says @thomcraver: [link]
@googleanalytics » 09 Aug '12, 6pm
Web analytics is all about giving meaning to your visitor traffic data, says @thomcraver: [link]
@adorcharm » 09 Aug '12, 4pm
RT @sloanzone: SEW News How To Make Good Use of Big Data: Your web analytics data should account for visitors from each channel... [link]
@AnalyticsPeru » 09 Aug '12, 4pm
Cómo hacer buen uso del #BigData [link] #AnalíticaWeb
@VerndaleTweets » 09 Aug '12, 4pm
#Web #analytics is more than just dumping some numbers on a page and trying to see if you "did well" or not. | [link]
@YvesMulkers » 09 Aug '12, 3pm
RT @3DSExalead: How To Make Good Use of Big Data by @thomcraver [link] via #bigdata
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@niddiaes » 09 Aug '12, 3pm
RT @KenWisnefski: How To Make Good Use of Big Data by @thomcraver [link] via @sewatch #efficient
@DigitDarkHorse » 09 Aug '12, 2pm
How To Make Good Use of Big Data: Web analytics is more than just dumping some numbers on a page a... [link] #webanalytics
@MidWestDigital1 » 09 Aug '12, 2pm
[link] Put your data to good use. #analytics
@LMSTulsa » 09 Aug '12, 2pm
How To Make Good Use of Big Data: The survey dug a bit deeper, asking respondents if they tied web-based and non... [link]
@PopsharedSearch » 09 Aug '12, 2pm
How To Make Good Use of Big Data (Searchenginewatch - 282 retweets) [link]
@wpcomment » 09 Aug '12, 2pm
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Are you making good use of BIG data? [link] #SEO #SEOtips #SEOdenver
@thomcraver » 09 Aug '12, 2pm
Who thinks their Web analytics data are useful? How to make it more useful: [link]
@baesman » 09 Aug '12, 2pm
59% of marketers suggested 1/2 or less of web analytics data they collected were useful [SURVEY] [link] #digitalmarketing
@PenguinWatch » 09 Aug '12, 1pm
How To Make Good Use of Big Data by @thomcraver [link] via @sewatch #efficient
@RealTonyRocha » 09 Aug '12, 1pm
#makemoney How To Make Good Use of Big Data [link]
@thomcraver » 09 Aug '12, 1pm
How to make your analytics more useful. [link] @justincutroni @AdamSinger @JessBerlin @danielwaisberg @justinlevy
@thomcraver » 09 Aug '12, 1pm
Thanks, Brian. @bslarsonmn: Great post on mining big data from @toprank colleague @thomcraver [link]
@seotweetz » 09 Aug '12, 1pm
RT @THERCOM1: How To Make Good Use of Big Data by @thomcraver [link] via @sewatch #SEO
@bslarsonmn » 09 Aug '12, 1pm
Great post on mining big data from @toprank colleague @thomcraver [link]
@BigDataBlogs » 09 Aug '12, 1pm
How To Make Good Use of Big Data - Search Engine Watch (#SEW): Your web analytics data should ... [link] #ITBlogs #BigData
@achiralk » 09 Aug '12, 12pm
RT @kmmalinga: How To Make Good Use of Big Data [link] #seo
@web_designs_gr » 09 Aug '12, 12pm
How To Make Good Use of Big Data [link] :: @web-designs.gr
@iamchrisle » 09 Aug '12, 12pm
"almost half...indicated they had not integrated the marketing initiative or didn't have a BI strategy" [link] #sigh
@SEOTweetsMe » 09 Aug '12, 12pm
How To Make Good Use of Big Data - Search Engine Watch (#SEW) [link] (via @jonrognerud)