20 Aug '15, 1pm

Bing Beats Google Now On Tap To Android With New “Bing Snapshots”

Bing Beats Google Now On Tap To Android With New “Bing Snapshots”

It turns out that Bing has its own version of Google “Now on Tap” — and it’s now available for Android devices, ahead of the release of Google’s own upgraded service. This morning Bing announced that what the company calls “Bing Snapshots” will deliver contextually relevant search information for any app installed on your Android device. Consumers will need to update or install the Bing app . After that, however, the new capability will simply work in the background. Consumers won’t need to go to Bing or launch the Bing app to benefit from the new capability. Bing will “read the contents” of any in-app screen and present additional, relevant information once invoked. The pitch to consumers is: get “answers” and enhanced content without leaving the app. As the screens and video below illustrate, users in a travel app or Instagram or discussing a travel destination in a mess...

Full article: http://searchengineland.com/bing-beats-google-now-on-tap-...

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Bing Snapshots On Tap Available For Android

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