18 Aug '15, 7pm

Quick Guide to Google Tag Manager Fundamentals Exams

Quick Guide to Google Tag Manager Fundamentals Exams

Now is the perfect time to learn more about website tag management. Google Analytics (GA) Academy recently released their new Google Tag Manager (GTM) Fundamentals course , an excellent way for anyone to learn more about using this free tool. Why should I care about understanding tag management? Don’t Care. Take me to the guide, man . For everyone else – Imagine if every company with a website had someone who could handily manage site tags. User experience across the entire internet would be faster, simpler, and ultimately more enjoyable. Remember, this is all about actually using the organizational awesomeness that is tag management, for good. Not for lazy, half-baked, half-effective evil. So why am I posting shortcuts to pass an exam? Because I want to help create better analysts in digital marketing. The course contains four segments of interactive video tutorials, each...

Full article: http://www.portent.com/blog/analytics/quick-guide-to-goog...

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