18 Aug '15, 12pm

Are Desktop Sites Still Necessary? No, Says Google's Mueller

Are Desktop Sites Still Necessary? No, Says Google's Mueller

You don't need a desktop website, according to Google's John Mueller. In a Hangout on Friday, Mueller, a webmaster trends analyst for the search giant, said that having a mobile site should suffice. He added that going mobile-first or mobile-only wouldn't hurt a page's rank, even in desktop search results. "I think what I'd try to make sure is that it still works on desktop and that it doesn't show an error on desktop, but rather someone on desktop can still access it," Mueller said. "What generally happens is, we will just include the mobile site in our search results, like any other site, and we will present it to desktop users." Over the last few months, eMarketer has reported that mobile search surpassed desktop in 2014 with 66.5 million search queries, while cloud-based marketing solution IgnitionOne found that mobile search spend has increased 71 percent from last ye...

Full article: http://searchenginewatch.com/sew/news/2422390/are-desktop...

Tweets

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