05 Aug '12, 11am

Facebook Ads: What Are You Really Paying For? | Search Engine Journal #facebook #social #media

It took me about 50 hours of my own direct research into 500 profiles like those you describe before I believed it. That research was time consuming because everything happens in the Facebook app, plus the behavior is unusual so I kept making wrong guesses since at the beginning I had the same beliefs that you do. I describe my research findings on my blog posts if you want to read more detail, and I spend time on this because I feel that Facebook is acting unethically. So forgive me if I only address your specific questions: - Updating your profile and liking something are two different things. Some people update their profile a lot, some do it infrequently. If you use Facebook socially, you might do it quite frequently. But if you use Facebook mostly to consume information, then often you won’t. Think of Twitter…how often do most people update their Twitter profile…it de...

Full article: http://www.searchenginejournal.com/facebook-ads-what-are-...

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