01 Aug '12, 6pm

How to Screw up Years of Content, Links & Community Digg Style!

How to Screw up Years of Content, Links & Community Digg Style!

Digg the once popular social media news website is under a rebranding from its new owners Betaworks after being acquired last month for $500,000. Yesterday they launched Digg V1 which apparently started from square one with “fresh code” approximately six weeks ago. The team of 10 from ReThink Digg really did start from scratch and lost most of the value they paid. You can’t even call it a social news site anymore as most of the social aspects are gone. Design & User Experience At first look many don’t get the new look or the functionality for that matter. Digg’s V1 has removed the community form the website. Sure one of the biggest downfalls was the poor voting system that was easily manipulated by armies of diggers trying to promote their own content. There answer was to remove the community factors and hire news editors. I completely understand how this is a step in the ...

Full article: http://www.searchenginejournal.com/how-to-screw-up-years-...

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