31 Jul '15, 10am

New #MarketingNerds Podcast: Why International Search & Design is Crucial For Your Online

New #MarketingNerds Podcast: Why International Search & Design is Crucial For Your Online

Visit our Marketing Nerds archive to listen to our Marketing Nerds podcasts! Today on Marketing Nerds, SEJ Executive Editor Kelsey Jones sits down with Greig Holbrook , founder of Oban Digital , to talk about international search and online behavior of users from different countries. Greig shares how US and UK perceive internationalization, and how businesses can tap into the global market. In this podcast, they cover: Why it’s important to understand nuances in language for international search The preferences of international Internet users with regards to navigation on web design that companies need to know Whether there are differences people from certain countries feel about certain colors How western businesses should deal with Yandex and Baidu What to do if you want to expand your business’ market internationally To listen to Marketing Nerds with Greig Holbrook and ...

Full article: http://www.searchenginejournal.com/new-marketingnerds-pod...

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