30 Jul '12, 3pm

Don’t Forget The Other Type Of Enterprise Search

Don’t Forget The Other Type Of Enterprise Search

As SEOs, we focus on external customers: Getting more people outside an organization to sign up, buy, read, follow and otherwise participate. We don’t invest a lot of effort at helping internal customers: Colleagues at our own company who need help finding critical information, but end up grinding their teeth after 10 minutes lost in the company’s ‘search’ tool. It’s time for a career tune-up, everybody. As an SEO, you have a lot to offer in the field of enterprise search. Here’s how you can help, and how you can capitalize on internal needs. Content Collection Enterprise search systems collect information through content collection, aka content ingestion (which always sounds like a stomach problem to me). This can happen using: A crawler/spider, just like the search engines we’re all used to; A direct connection to a source control or document management system; A host of...

Full article: http://searchengineland.com/dont-forget-the-other-type-of...

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