24 Jul '12, 11am

The State of Content Marketing: An Interview With the Speakers of #MozCon

Blogging: Love it. I have no secrets here; just spend the time to write exhaustively on your topic with great design so everything you right is a definitive resource. Video Marketing; Love it. Use the TubeMogul OneLoad tool to distribute videos to all the video sites and also use a solution like Wistia to host it on your own site. Use your video sitemaps. Own the SERPS! Obviously this isn’t inbound marketing stuff, but considering using solutions like Sharethrough or TubeMogul to kick off shares and experiment with offline advertising with Google TV Ads , it’s cheaper than you think to get on TV. Images and Data Visualization: Love it, but tired of infographics there’s so many other ways to visualize data and get more contextual content around them to distribute the link equity. Thank me later. Content and Social Content Curation: Love it. It’s content marketing for lazy p...

Full article: http://www.seomoz.org/blog/the-state-of-content-marketing

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