A Complete Review of the Google Analytics Android App

A Complete Review of the Google Analytics Android App

Google recently launched the Google Analytics mobile app for Android users on June 29, 2012. Being an Internet marketing professional, I was pretty curious about what the app had to offer. In this post, I have tried to provide a preliminary review of the app and the various traffic reports that it offers. For the sake of this app review, I have divided Analytics users into three categories based on the frequency of use and the level of user expertise. The first one is the power user who eats, drinks, and sleeps the process of churning out Analytics reports, similar to the geeky folks in my office who stare at mounds of numbers and graphs on their screens and smile intermittently. The second one is the medium level user who looks at it frequently and tries to derive some insight from the traffic data while working on minor, but regular, improvements to his website. The thir...

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