04 Jul '15, 7pm

Google Updates Webmaster Tools, Offers New Search Analytics Feature

But the best is yet to come! By clicking on QUERIES you can see what keywords drove traffic to the specified page on your site. In the regular search queries feature you had to start with the search feature and then click through to the pages Google was pulling. But now this new feature helps replace a lot of the data lost when Google started hiding keyword data in Google Analytics under “Not Provided.” For years site owners have been bemoaning the loss of this data, because it made it that much harder to understand how your audience was searching and how your content was doing for those search terms. But with this new feature all (close enough anyway) the missing data is back in your hands! It may not be everything you wanted and more, but it’s certainly a huge step in the right direction.

Full article: http://www.brickmarketing.com/google-webmaster-search-ana...

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