19 Jul '12, 9am

6 Reasons You Should Stay With Your Current Small Business SEM Provider

It's tempting to change vendors when your small business SEO has seemed to stall. But the hidden costs of vendor hopping are not well-recognized. Here are six reasons to stay with your current SEM provider, even when frustrations are high and the value proposition is in question. Your SEM Supplier Is Well-Organized Organization is a big deal. People often take this for granted, especially when results are slow in coming. The reality is that slow-and-steady always wins the race. Don't fall for big promises from untested teams. If the current provider is highly organized, and has shown a propensity for consistent follow-through, you may already have the winning team. Teams like this have a system for staying organized, such as support tickets and task numbers. They also use their calendars religiously. Every meeting has an agenda and ends with a review of action Items. Your ...

Full article: http://searchenginewatch.com/article/2192735/6-Reasons-Yo...

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