17 Jul '12, 7pm

Back To The Future: True Facebook ROI In The Classic Subscription Model: There’s been a lot of discussion over

Back To The Future: True Facebook ROI In The Classic Subscription Model: There’s been a lot of discussion over

There’s been a lot of discussion over the years regarding the viability of Facebook as a marketing channel. Everything has been challenged, from FB Ads to the value of Likes. That’s good. Most of the conversation is bunk, the same way soothsayers have been saying that SEO is dead, for years and years. #Snooze. There are no crappy channels, only crappy marketers. It’s also notable that PR firms play point/counter point trying to disparage and prop up FB. Facebook is a subscription marketing list. Everybody quite freaking out! We say Facebook marketing is the same sh_t different day. FB is yet another in a generational cavalcade of subscription marketing models. Newsgroups were the first subscription model, back in the nineties. Email emerged as a primary subscription mechanism at the same time. Listservs, newsletters, AOL Messenger, MySpace, Digg, Del.ico.uc, StumbleUpon, R...

Full article: http://www.aimclearblog.com/2012/07/17/back-to-the-future...

Tweets

Power Rankings: True South Classic: For the sec...

pgatour.com 17 Jul '12, 1pm

For the second consecutive year, the True South Classic will be contested opposite the British Open. It's a somewhat famil...

Happy Home Baking: back to work: I will be going back to work. It is not a full time job and I get to work from

Happy Home Baking: back to work: I will be goin...

It took me a while to get back to making bread. I thought I would be churning out loaf after loaf of bread when I bought m...

Check this out ... @LukeGuth1 is the coverboy for the True South Classic on the PGA website

Check this out ... @LukeGuth1 is the coverboy f...

pgatour.com 16 Jul '12, 4pm

After his surprise run into the top 10 last week at TPC Deere Run, former Illinois star Luke Guthrie is in the field at An...

Why Facebook Ad Haters Are Wrong – Here’s How Marketers Can Do Better

Why Facebook Ad Haters Are Wrong – Here’s How M...

searchenginewatch.com 16 Jul '12, 4pm

If you aren’t well-versed in multi-touch attribution , at least become familiar. As Google’s Avinash Kaushik told us at SE...

Tee times are posted for @PGATrueSouth:

pgatour.com 17 Jul '12, 5pm

LIVE SCORING LEADERBOARD: BRITISH OPEN LEADERBOARD: TRUE SOUTH CLASSIC SHOT TRACKER: TRUE SOUTH CLASSIC TOURNAMENTS COMPLE...

Facebook Ads: What Are You Really Paying For?

Facebook Ads: What Are You Really Paying For?

searchenginejournal.com 16 Jul '12, 6pm

I’ve seen this as well. It’s become a problem now that Facebook offers “optimized” ads that are directed to people most li...

Myanmar eyes Singapore model to develop skilled workforce

Myanmar eyes Singapore model to develop skilled...

channelnewsasia.com 17 Jul '12, 8am

NAYPYIDAW: Myanmar authorities are looking to the Singapore model as it ramps up efforts to develop a skilled workforce. I...

Raspberry Pi model B cases now available to pre...

uk.rs-online.com 17 Jul '12, 11am

Europe's leading distributor of electronic, electrical and industrial components Over 500,000 products from industry leadi...

Facebook Gains Control of In A UDRP

thedomains.com 16 Jul '12, 1pm

Facebook, Inc. just won a UDRP on the domain name Facebook.info The domain name was registered in September 2004. Most rec...

To everyone saying "How can you say that about ...

uggaustralia.com 17 Jul '12, 9pm

UGG® and Tom Brady have teamed up to launch the new Fall 2011 Men’s line. The collaboration between the three-time champio...

Be sure to check out Part 2 of "Analog: Back to the Future" from @EDNMagazine, covering 21st century op amp history

Be sure to check out Part 2 of "Analog: Back to...

edn.com 20 Jul '12, 7pm

Part one of this series covered op amp history from National Semiconductor. This second part of the series covers Philbric...

Improving Social & Subscription Calls to Action...

seomoz.org 21 Jul '12, 2pm

Howdy, SEOmoz fans. Welcome to another edition of Whiteboard Friday. This week we're talking about how to make your social...

My two-cents about embedded MCU evolution - EE ...

eetimes.com 19 Jul '12, 12pm

I also do not think the 32-bit takeover enthusiasts take into account what is going on in the universities and technical i...

Time to Scale Back on Uncertainty – STI

thefinance.sg 18 Jul '12, 10am

Alright, there was a visible lack of articles during the last week or so on this blog. The reason is simple – the STI look...

Facebook Promoted Posts vs Sponsored Stories

seomoz.org 19 Jul '12, 11am

Now, let's quickly discuss another tool for distributing your content on Facebook to a broad audience. Facebook's Sponsore...