28 Jun '15, 8am

SearchCap: SEO Evolution, Megalytics & SEO Migration via @sengineland

Search Ascending: The New Brand Strategy Advertisers have long used paid search as a direct response tool to reach consumers who are ready to make a purchase, but columnist John Cosley asserts that it’s coming into its own as a branding tool as well. The Evolution Of SEO Trends Over 25 Years Columnist Thomas Stern invites you to take a trip through the history of search engine optimization as we know it, as well as a brief glimpse into the future. Megalytic Launches Google AdWords Integration For Customizable, Automated Reporting Platform adds AdWords to Google Analytics and Google Webmaster Tools reporting capabilities. From oDesk To Upwork: How To Migrate A Domain And Not Kill Your SEO Columnist Andrew Shotland presents a case study in how to rebrand and switch domains while preserving (and even improving) your search engine optimization.

Full article: http://searchengineland.com/searchcap-seo-evolution-megal...

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