03 Jul '12, 5pm

You Have Great Content, But Are You Promoting It? via @matmcgee

You Have Great Content, But Are You Promoting It? Matt McGee | August 13, 2008 | 11 Comments You’ve heard me and many others say that great/unique content is only half the battle of linkbuilding; the other half is promoting that content so it spreads. Even the best content needs a good push. Well, stay with me on this…it will eventually be a brief case study on linkbuilding and content promotion. But first, some background. U2, my favorite rock band, is managed by a brilliant business man named Paul McGuinness. But he’s not endeared himself to the music-buying public lately. Twice this year, McGuinness has gone on the attack about the current state of recorded music. He’s called out ISPs for profiting off illegally downloaded music (in the form of bandwidth fees). He’s said that Radiohead’s 2007 release of In Rainbows , where they let fans download the whole album for what...

Full article: http://www.smallbusinesssem.com/content-promotion/1258/

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You Have Great Content, But Are You Promoting I...

smallbusinesssem.com 03 Jul '12, 11pm

You Have Great Content, But Are You Promoting It? Matt McGee | August 13, 2008 | 11 Comments You’ve heard me and many othe...

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