30 May '15, 9am

App Indexing: Why It Matters For The Future Of Search #SEO via @sengineland

Get your app indexed. If your business has an Android app, you need it to be indexed. There are plenty of ways to find out how to do this. The best source that I’ve found with step-by-step instructions is found in the Codelabs . Note: App indexing technology isn’t widely available to iOS app developers yet, but Google has outlined some first steps you can take to prepare here . Grow your mobile presence. On a strategic front, mobile should become the new obsession for marketers and technology workers, regardless of their specific function. Conversion specialists should be tuned into the conversion optimization potential for mobile. SEOs must identify the areas where mobile results can be improved. CTOs must strategize new ways to gain traction among mobile users. Developers must identify touch points between mobile apps and sites. At a minimum level, keep mobile front and ...

Full article: http://searchengineland.com/app-indexing-matters-future-s...

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richnaimy: Reading: App Indexing: Why It Matter...

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