29 Jun '12, 1pm

Mobile Payments: Which Provider Will Win the Battle for Dominance?

Mobile Payments: Which Provider Will Win the Battle for Dominance?

Direct mobile billing allows users to pay merchants via their phone bills, but this system is more flexible than SMS billing. Direct mobile billing is very popular in Asia, and it is growing in usage in the United States for online games and other digital content. BilltoMobile, Boku, and Zong are three providers that offer a direct mobile payment platform for merchants. There are several ways the system can be setup, but payments are typically initiated from the merchant’s website, verified via SMS or through another method, and then completed on the merchant’s website.

Full article: http://www.searchenginejournal.com/mobile-payments-which-...

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