26 Jun '12, 2pm

Start Getting Your Business Ready Now For Apple Maps, Google+ Local

Start Getting Your Business Ready Now For Apple Maps, Google+ Local

As you know, Google’s business listings are an influential part of the local search experience because of the prime real estate they receive in Google search, maps and mobile offerings. Google+ Local pages will have even more clout because they will be part of Google+ and be indexed as well– directly influencing Google search results. The introduction of Google+ Local included the integration of Zagat, which Google acquired last year , into Google’s local business listings. It’s likely that local businesses will better appreciate Zagat’s more dynamic 30-point “poor to perfect” scores as opposed to the traditional five-star ratings, since they enable local businesses to be more accurately measured. Reviewers have the option of providing 0-3 ratings for local businesses, which may take some getting used to (restaurant goers can rate food, décor and service; those going to a ...

Full article: http://searchengineland.com/how-to-get-your-business-a-fe...

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