Small Business SEO: Do it Right or Don't Do it at All

Let me start off by saying that I have seen black hat SEO tactics work for some sites, and in some cases they work very well. However, in my opinion, the potential for disaster and the long term effects that a Google penalty can have on your website are not worth the risks of black hat SEO. Google has spent years warning website owners about the dangers of black hat SEO, but with Panda and Penguin the search engine is really stepping up their enforcement policies. Black or grey hat tactics that used to slide by unnoticed, in some cases for years, are now getting sites tagged and penalized by the search engines. While this can be a frustrating and nerve-wracking time for many small businesses and site owners, I think the recent algorithm updates are finally sending a clear message from Google, and one that I've been saying all along, do small business SEO right or don't do ...

Full article: http://www.searchengineguide.com/nick-stamoulis/small-bus...

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